Application Scenario Overview

CloudExcel’s Linkexcel DatelakeTM big data management platform helps companies gather and analyze data related to device maintenance, user operations, and energy management to better understand market demands and user behavior, allowing for timely adjustments and optimization.

Solution

Device Analysis: Provides multidimensional statistical interfaces for device activation, activity levels, feature usage, and regional distribution, allowing companies to monitor device performance in real-time. Data feedback enables companies to optimize product design and market strategies, enhancing competitiveness.
User Operations: Offers functions for user activation, retention rate, and lifecycle analysis, supporting precise user management. Data insights enable personalized marketing activities, improving user loyalty and satisfaction.
Energy Consumption Analysis: Provides consumption statistics and trend analysis for devices with models for electricity and power. Companies can manage resources effectively and reduce operating costs, supporting sustainable development.
Profile Insights: Provides basic information, behavior data, and tag analysis for app users, giving companies a comprehensive view of user profiles. Data-driven insights help businesses make more accurate product recommendations and service adjustments.

Technical Advantages

High Reliability: The platform relies on a global cloud service architecture, ensuring real-time storage of device logs and secure data access.
Robust Security: Employs multiple security mechanisms to protect user data privacy and security, reducing the risk of data breaches.
High Real-Time Responsiveness: Supports TB-level log data writing, with low response times to ensure developers can access and utilize data in real-time.

Customer Value

Decision Support: Comprehensive data analysis allows businesses to make quick, accurate decisions in complex market environments.
Operational Optimization: In-depth user and device analysis helps companies identify bottlenecks, optimize operations, and improve efficiency.
Competitive Edge: Data-driven product improvements and marketing strategies help businesses stand out in a competitive market.
Continuous Innovation: Real-time data feedback allows companies to adjust products and services to continuously meet user needs, maximizing business value.